Must A Wannabe Content Creator Pal Stop Exploiting Me for Content?

One Side: One Friend's Perspective

Sometimes she films me while having a meal. I’ll see myself on her Instagram – it’s like a jumpscare.

A close companion of a decade, she, calls herself the “content queen”. It can be amusing for a bit, but it weighs on our friendship.

She is an extrovert, she feels the need to record everything constantly. When we eat out, she says, “The phone eats first,” and snaps pictures with the flash on, which induces embarrassment. I don’t like it when other people see her posing or filming – I get vicarious awkwardness. Another annoyance is because the food gets cold.

She isn’t exactly an online personality yet, but Marielle is aspiring to become one. She makes vlogs about city life, her daily routine, and her work as a stylist. The material is quality, I’ll give her that, but I don’t want to be involved. On occasion she films me while dining, or just accompanying her. Later, I appear on her feed afterwards, and it comes like a surprise: I’ll have no makeup on, making a strange expression or be captured mid-bite. It’s uncomfortable.

She also expects me to record her at inopportune moments. Often I'm in conversation to another person, or we’ll just be hanging out in the street. I feel like our friendship has transformed into me being her free crew. She could easily employ someone if she wanted professional shots. Upon mentioning my unease about this arrangement, she brushed it off. She’s taken me to several industry functions, which were appreciated, but that doesn’t make up for all the time and effort I spend helping her make content.

I’m grateful that she has supported me with my career in design, but I resist our connection to become just a ledger of exchanges. I don’t feel she's insincere or dishonest, but sometimes I feel that if recording starts, we will begin acting in a way that makes us look good for her channel.

She will say, “Alright, smile for the camera!” and record me smiling with another. It’s so silly. I need her to recognize that our decade-long friendship still has boundaries. I enjoy spending time with her, but I also desire to enjoy it without being filmed, edited, or posted for an viewers. I am not a accessory for her online persona.

The Other Side: The Content Creator's View

I hope Beth to see that the creations we make together can get us a foot in the door.

I am passionate about shooting content. It's more than a hobby; it's integral to who I am. Creating videos and sharing my life online allows me to show my personality and connect with people in novel forms.

I don’t see myself as a full influencer yet, but it's savvy to generate income from your interests. I look up to people on TikTok who pull off that aesthetic of informal, self-made film-making.

Creating content is my interpretation of living actively: observing the details, sharing them with an viewership that values the art behind it. It's never my aim to make Beth uncomfortable. Bringing her to professional gatherings was my method of offering access, giving her a chance to witness behind-the-scenes moments that could benefit her professional path too. That isn't leverage, it's simply being realistic.

I’d still take her to such functions even if she didn’t help me, but I want her to see the benefits the work we create together can get us: a foot in the door. I know not all people enjoys being filmed, but sometimes spontaneity is what makes content genuine. Appearing on video from time to time is part and parcel of being my companion. I would delete anything she requested, but she has never asked yet.

I don't demand anybody to be my personal videographer, but friends help each other in minor capacities. I thought recording a short video here or there would be fun for Beth. Creativity flourishes in collaboration, and having Beth around makes projects lively and pleasurable. I don't compel her to take part in anything, and I would never intentionally humiliate her. But filming together sometimes is part of how I record our time together.

I cherish Beth’s friendship profoundly and want to avoid making videos to drive a wedge between us. I’m willing to compromise: like requesting permission before recording, and steering clear of shots that might make her self-conscious.

This is not about power, it’s about sharing my world while still respecting hers. Clearly making content is not a replacement for real connection: it's merely part of how I live my life and I want her to be included in a way that’s agreeable for both of us.

The Jury: Public Sentiment

Is it right for her to stop filming herself and Beth when they are socializing?

Nothing is more uncomfortable than having a friend point a camera at you. I understand that it's her passion, but I don’t make friends come to my workplace. Maybe she can find influencer friends to create content with. Given the dark, looming future of technology, human connections are the only thing we have – don’t waste them!
Liberty, 25

When pursuing something professionally, it's unfair to expect your friends for assistance every time, even if they have done it before. While she enjoys shooting, that doesn’t mean everyone around her is willing material. She needs to respect her friend's privacy.
Ankit, 26

She may enjoy producing videos and showing off her life publicly, but it isn't for everyone. It’s nice she has assisted her friend professionally, but she needs to hear what Beth wants.
Emma, 27

It sounds like you value each other, so hold on to that and make sure it’s the focus in your relationship. Create some real experiences, where genuine feelings are preserved, not digital scrapbooks. Even celebrities who seem to share their worlds actually have more privacy than it seems.
One opinion, 53

Marielle appears to be neither present nor genuine when they're together – she’s working. Both seem confused as to where the line is. The solution lies not in trying to alter one another, but in each setting defined limits around what is comfortable to them and seeing if there is an mutually agreeable compromise.
A final view, 71

Your Turn to Be the Judge

Consider this question: is Marielle exploiting their friendship?

Donna Hoffman
Donna Hoffman

A seasoned financial analyst with over 15 years of experience in corporate accounting and personal finance management.